Mobile Marketing Initiative Links Millions of Motorists & Truckers to their Preferred Brands

A new mobile marketing initiative aims to help professional truckers and other motorists take advantage of discounted products and services while on the road. Drivers will be able to locate, clip, print and share coupons from more than 5,000 truck stops across the nation with the mobile tool from Randall-Reilly. Consumers can search for truck stops by highway, exit number or by location such as city or state. There is also a “call the truck stop” feature, where the driver can automatically call any truck stop. The application is now available for the iPhone and versions for BlackBerry and Android are coming soon.

This strategy will allow millions of drivers, families on vacation and the business traveler access deals and coupons while they are on the road. Mobile is the answer for these transient consumers who are ready to buy but are too busy to visit websites or clip coupons.

Is there a mobile marketing solution your company can provide to your customers on the go? Mobile phones and devices are the most used electronic device in the nation and your brand can be a solution to managing consumers busy lifestyles!